Simmons’ Beautyrest mattress has been the brand’s top selling specialty mattress for many years now. The company recently reinvented the line with its new models, set to be showcased at the 2013 Hospitality Design Expo and Conference in Las Vegas.
Simmons has the hotel industry as target market for this, as comfort and support provided by hotel mattresses expectedly decrease over a short period. Yet it’s important for hotels to provide guests with the most comfortable beds, thus mattress replacement happens quite often at hotels.
The reinvented line from Simmons will be called the Recharge Beautyrest® and will feature EverNU® replaceable mattress top and EnduroTECH™ foundation, offering premiere protection and durability. The recharged line will also feature a temperature manageable foam, on top of the pocketed coil springs and a fabric design that’s supposed to help with proper air circulation.
According to a Simmons’ executive, “When hotel guests experience a restful night’s sleep, everything’s just better. The room feels larger. The food tastes tastier. The service seems friendlier—and on it goes. So to say a bed only affects how your guests sleep is only telling part of the story. Their sleep experience influences how they perceive their entire stay. No other item you purchase for your customers wields the power a bed does. It is the foundation of a successful property. So, why choose anything but the best? Beautyrest.”
Visit Simmons for more details on this new line of Beautyrest.