Verlo Mattress is 50 Years Old
Velcro Mattress, more familiar to residents and consumers in the MidWest, is celebrating fifty years this week.The store, which opened its doors in 1958, is founded by Dale Williams, a furniture dealer and his childhood friend Guy Day. They named their business after their wives — Verna and Lois. What started as a partnership between childhood friends has grown into a big company with spread across 10 states in 6o stores.
The company specializes in customized quality and has been tapped by many lifestyle television shows including Extreme Makeover: Home Edition.
The company has its main business office in Fort Atkinson, Wis. and franchise opportunities are open for anyone interested.
(Source)
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